The Life of Pi Experience at Cannes

To me, film festivals represent a time when film creativity can go beyond normal limits and experiences can be created that no one thought before. The Cannes Film festival began in mid-May and already has seen some amazing experiences when it comes to previewing films. Check out this amazing Life of Pi film screening experience in the video below.

To see a preview of the campaigns that made the Cannes 2013 Predictions Showreel, click here. What campaigns are you rooting for?

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