To me, film festivals represent a time when film creativity can go beyond normal limits and experiences can be created that no one thought before. The Cannes Film festival began in mid-May and already has seen some amazing experiences when it comes to previewing films. Check out this amazing Life of Pi film screening experience in the video below.
To see a preview of the campaigns that made the Cannes 2013 Predictions Showreel, click here. What campaigns are you rooting for?